A social media roundup.
The Broccoli Report
Friday, July 1, 2022
Time to read: 1 minute, 53 seconds. Contains 379 words.
Social Status: Consulting The Broccoli Report Archive on All Things Social Media.
With sensitive content classifications, rapidly evolving weed slang-detecting algorithms, and no discernible sense of rhyme or reason behind shutting down accounts, a post in the feed can feel like a stoned stroll across a tightrope for cannabis and cannabis-adjacent brands. But it’s still possible to get great brand awareness at a low cost through a social presence, as well as gain new customers and sales—and even have some fun while making likeminded 0u!dheads giggle, double-tap, and feel a little less alone.
Ahead of next Friday’s dispatch covering trends, creative approaches, and unexpected gems in the cannabis influencer space, I’ve assembled all of The Broccoli Report’s best dives into the social media space. If you’ve got questions about topics not yet touched on below, let me know in the comments, and you just might get what you ask for. 💨
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